What Makes Typography The Secret Weapon Of Great Design?

Typography is a lost art, but most important in graphic design. To small businesses, understanding typography power will enhance branding through the use of graphic design. Good typography would render your message clear and readable.

The Power of Typography

Typography isn't just about font choice. It is about the arrangement and presentation of text. The following are the main points:

● Readability: Good typography makes your text very readable.

● Hierarchy: This helps in organizing information in such a way that it would be easier for the audience to consume.

● Emotion: Different fonts evoke different emotions, which can in turn affect how your brand is viewed.

Graphic Design Tips for Small Businesses